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Websites

Websites that AI cites as a source.

We plan, design and develop business websites with Craft CMS — from structure to operation. Every page gets one unambiguous statement that people understand and language models can verify.

Search engines return links; AI assistants return answers. To appear in those answers you need clear content, clean semantics, structured data and fast delivery. That is our craft.

Alexander Birner working on a laptop
01 — Scope

What is included in a website from LX?

Structure & content

Information architecture, copy outline and one core statement per page. Headings as questions, answers in the first sentence.

AI and search readability

Structured data following schema.org, clean HTML semantics, unambiguous details on person, place and service, stable URLs.

Technology & security

Craft CMS, hosting in Europe, certificates, updates, backups and analytics without a cookie banner.

Accessibility

WCAG 2.2 AA as standard: contrast, keyboard operation, visible focus, reduced motion on request.

02 — Process

How does a website project with us work?

01

Understand

Business, audience, competition, existing systems. Result: a written concept with an effort estimate.

02

Design

Structure, content and design are developed together — on your real copy, not placeholder text.

03

Build

Implementation in Craft CMS, device testing, security and performance checks, handover with training.

04

Support

Operation, analytics, quarterly refinements. Domains, logins and data remain yours throughout.

03 — References

Which websites has LX built?

Websites for hospitality, retail, signage, insurance, leisure and an EU research project — with Craft CMS and, where it fits better, with WordPress.

Website · Craft CMS · 2025

Heli Wein

Restaurant & wine bar, Salzburg

Website for restaurant, wine shop, catering and venue hire — built with Craft CMS.

heli-wein.at (opens in a new tab)
Website · Craft CMS · 2026

Wachter Eisenhandlung

Specialist retail for tools, toys, garden & décor

Website for a specialist retailer with a broad range and services such as key cutting — built with Craft CMS.

eisenhandlung.com (opens in a new tab)
Website · WordPress · 2025

DIOMEDEO — Dutch Marine Energy Centre

EU research project, marine energy (Netherlands)

Project website by the Dutch Marine Energy Centre for the EU project DIOMEDEO on challenges in marine renewable energy — WordPress with a custom theme and Advanced Custom Fields, without a page builder.

diomedeo.com (opens in a new tab)
Website · Craft CMS · 2022

Preiml Movements

Coach company, boat hire & events

Website for party bus, luxury bus and Attersee boat — with booking requests directly on the website. Built with Craft CMS.

partybus.at (opens in a new tab)
Website · Craft CMS · 2023

WK-Druck

Print, signage & graphic design, Schwanenstadt

Development based on an existing design: website for signage, illuminated advertising, textiles and print, built with Craft CMS.

wk-druck.at (opens in a new tab)
Website · WordPress (Elementor) · 2024

VTO Versicherungsmakler GmbH

Insurance broker, Ottnang & Vöcklabruck

Website for an insurance broker with an overview of services, claims reporting and a dedicated jobs section.

v-t-o.at (opens in a new tab)

Let’s talk about your website.

Contact →
04 — FAQ

Frequently asked questions about websites

What is the difference between SEO and GEO?

SEO (search engine optimisation) gets your page into Google’s list of links. GEO (generative engine optimisation) gets ChatGPT, Gemini or Perplexity to name your content inside the answer itself. The basics overlap — GEO additionally requires unambiguous, verifiable statements and clear entities.

Which CMS does LX use?

Usually Craft CMS with a custom front end in TypeScript and Tailwind — editorially free, technically lean, no plugin sprawl. If WordPress suits your case better, we build with WordPress too — preferably with a custom theme and Advanced Custom Fields, without a page builder. We clarify this in the first call.

Can my existing website be rebuilt?

Yes. Often a rework of structure, content and technology is enough instead of a complete rebuild. After a review we tell you openly which route is more economical.

Who maintains the content after launch?

You do. After handover and training you can change all content in Craft CMS yourself. If you prefer not to, you can book maintenance with us as a monthly retainer.